what is SEO (Search Engine Optimization)

SEO Definition

SEO is an acronym for Search Engine Optimization

What Does That Mean In Further Details?

It is the process of improving the quality and volume of web traffic to a website by implementing techniques that help the website achieve a higher ranking in the search engines for various keywords and phrases.

Why Do You Need SEO?

The majority of traffic for most websites is received from major search engines such as Google, Yahoo, and Bing!

Targeted Traffic

Search engines provide targeted traffic (in other words) traffic that is looking for what your website is sailing.

Search Engines Rely On SEOto Analyze your Website

Search engines rely on proper On-page & Off-page SEOto determine what your website is about as well as the quality and popularity of the information.

What is SEO comprised of?

On-page SEO

There are many on-page factors on your website that can determine whether your website can be read properly by the search engines.

Off-page SEO

From building backlinks, to keyword research, external elements will play a factor in how your website ranks as well.

Content is KING

The ongoing creation of quality content is the #1 factor in improving your rankings through SEO.

What you need to remember

SEO is an ever-changing system that can’t be mastered in a simple presentation. It will take time, practice, and dedication to truly understand this. For now, remember what it stands for and understand it is an element you will be spending some time on.