How to Make Money on TikTok

Many of these approaches may be accomplished through a business, however others require you to make TikTok your business. For example, any brand can use TikTok advertisements to drive site visitors to their ecommerce store, but you’ll need to invest more dedicated TikTok time into making money thru TikTok’s Creator Fund or by becoming a brand ambassador.

You either have a business you promote through TikTok—or you’re the TikTok business.

Without further ado, let’s look the way to make money on TikTok

Sell Products Through TikTok Shopping

TikTok introduced TikTok Shopping in 2021 to empower businesses to sell products immediately on the platform—no more sending followers some place else to buy for your goods. TikTok Shopping provides a shopping tab in your profile, letting users see products from your Shopify catalogs.

You also can tag your products in organic content you submit to send visitors over on your store.

Don’t be shy. Mention your products in your target audience. Try no longer to head overboard and be over promotional, however additionally keep in mind to present your TikTok store a shoutout on occasion.

Drive Sales with TikTok Ads

Use TikTok ads to drive visitors back to your website, ecommerce store, or maybe your TikTok Shopping tab. You could run in-feed photo ads promoting your products or get creative with TopView ads (fullscreen takeovers) to enhance your TikTok following—each assist you to make money on the platform.

You can also use TikTok as a top-of-funnel resource to get users to sign up in your e-mail list or SMS campaigns.

This technique can help keep your TikTok account seem less salesy even as still being an influential revenue driver.

Participate in Affiliate Programs

You don’t need your own services and products to make money on TikTok. Instead, use affiliate advertising to link out to other goods and make a percent of every sale when a user clicks through and makes a purchase. Here’s how:

• Place an affiliate link for your profile—then direct traffic from your organic perspectives to click on the link.

• Redirect traffic to your Facebook, Twitter, or Pinterest account wherein you can extra generously place affiliate links.

• Paste coupons codes and URLs in your video descriptions. Users will have to copy/paste the link into their browser.

Publish Sponsored Posts

Brands will pay you to feature their products and services—that is called sponsored content material. You don’t need to be a monolithic influencer to get in on the action. Smaller brands will still pay suitable money to work with microinfluencers who have a robust and engaged community—even if it’s now not very big (yet).

You can approach brands proactively or wait them to attain out to you. If you have over 100,000 followers and 100,000 video likes inside the closing 28 days, you can apply to join the TikTok Creator Marketplace, a platform that connects high-paying brands with influential creators.

Become a Brand Ambassador

Brand ambassadors function further to sponsored content material, but they help in more of a long-term capacity as opposed to a one-off post. As a brand ambassador, you’ll probably receive compensation and free product in exchange for a fixed quantity of videos each week or month. The better your content platforms, the sweeter your brand ambassador deal becomes.

Look for brands you love. you can discover a brand that facilitates you amplify your network, receive gear (you actually like), make money, and have a fun. Most businesses have exclusive ambassador application pages on their website, so poke round your favorite brands to see if they have any enticing programs.

How many perspectives and followers do you need to make money on TikTok?

Until December 2021, the barrier to making money immediately from TikTok was much higher. To monetize your account, you had to be at the least 18 years old (which is still the case!), have more than 10,000 followers, and have at least 100,000 video views inside the last 30 days.

If you met the ones criteria, you may observe for TikTok’s Creator Fund. The payment-per-view figures have by no means been publicly disclosed, so it’s not as easy as saying‘1,000 views= $X.’ Roughly, it’s envisioned that you can pull in around two to three cents for each 1,000 views once signed up to the Creator Fund.

However, payments vary relying on the range and authenticity of views, the level of engagement on the videos, and ensuring content material is in line with TikTok’s Community Guidelines and Terms of Service.

For a while, the Creator Fund was the primary way for big-name content material creators to earn money on TikTok passively. Then Creator Next came along.

What is Creator Next?

Towards the cease of 2021, TikTok introduced a new feature. It’s a monetization hub called Creator Next, and it houses all the platform’s money-making options under one roof, making earning on TikTok more accessible. To be eligible, you need to be 18 years old or extra and have at the least three posts that have racked up 1,000+ views within the post 30 days.

Once you’re enrolled in Creator Next, there are multiple approaches you can monetize your TikTok past simply Creator Fund.

Creator Next offers:

• LIVE Gifts: TikTok awards ‘Diamonds’ primarily based on the popularity of creators’ LIVE videos, that can then alternate for real-life currency. Viewers also can LIVE Gift their preferred content creators for the duration of LIVE videos, which can also be converted into cold, difficult cash. This function existed earlier than Creator Next, and any TikTok user over 18 and a part of the Creator Next program is eligible to receive LIVE Gifts.

• Video Gifts: This allows creators to accumulate Diamonds based on views on their short videos as opposed to LIVE videos. Viewers can also send Gifts, just like on LIVE videos. To be eligible, creators need at the least a 100,000 followers, an account that’s over 30 days old, and a public video posted in the last 30 days.

• Tips: Viewers can donate money to their preferred content material creators, who’ll receive the full tip (minus any service fees.) This tool is to be had for creators with more than 100,000 followers.

• TikTok Creator Marketplace: This gives creators the chance to connect and collaborate with brands through an official portal on both paid and reward-based campaigns. Brands will invite creators without delay to the Creator Marketplace, but you may also apply if you have more than 10,000 followers.

How to get paid on TikTok

So, how else do you get paid on TikTok? Before Creator Next, there were still leads of avenues for TikTokers to earn dollar. Aside from Creator Fund, you can (and nonetheless can!) sell your own merch, direct people to gated content material on another platform like Patreon, grow and sell accounts, or become a TikTok consultant for brands.

And, of course, brand partnerships existed before Creator Next. The TikTok Creator Marketplace just makes it simpler to facilitate! Between 2019 and 2021, US marketers planning to use TikTok for influencer marketing shot from simply 16% to 65% – it’s clear that the platform’s bankability is most effective growing, and brand-sponsored videos can earn up to $1,000 in the event that they attain 100,000 views.

How else can you making money on TikTok?

Despite Creator Next being pushed as the go-to piggy bank, there are extra methods to make money on TikTok. Let’s discover those options below.

Use TikTok to advertise your services and products

If you have your personal things to peddle and want to try making income as a creator, you can always make TikToks that show off your services and products.

It doesn’t rely in case your hustle is proofreading, personal training or making little necklaces out of seashells – if it looks good, you may hook people. If you want to spread the word and attract the proper form of viewers, make certain your captions, descriptions and hashtags are on point when it comes to keywords.

Partner with a brand that aligns with your values

‘Sponsored content.’ Surely, that’s the dream – being paid simply to be you? Cakewalk.

Year after 12 months, brands are taking TikTok more seriously in terms of their marketing budgets. However, you might struggle to get noticed if you’re a smaller creator. You can still access the TikTok Creator Marketplace and check the waters there, but you have to wait for brands to come to you.

Some creators will sign partnerships outdoor of TikTok. Occasionally, they luck out and it falls into their laps: a brand notices them, receives in touch and offers them a deal.

You want to experience comfortable with the partnership for it to be a success. There’s no point doing it in case you experience gross approximately working with a company you disagree with.

Your target market will see right thru a deal you’ve just done for the money. For instance, a vegan influencer probable couldn’t get a way with a sponsored submit for an oil company. Partnerships work once they’re seen as genuine extensions of your personal brand– prepare yourself for sell-out claims in case you buddy up with a brand that’s opposed to the views expressed in your content.

With that in thoughts, you may usually create a few non-sponsored posts to your TikTok in which you just… communicate approximately the brand you have in mind. Maybe the have a killer face cream or life-changing snack. Hype it up. Tell people wherein you obtain it, why you got it and what makes it so unique. Creating a non-sponsored post bigging up the brand suggests them you have what it takes to speak their values, services and products.

And recall: use the ‘Branded Content’ toggle in case you’re actually creating sponsored, paid-for content material. That way, you may be transparent together with your visitors and make sure your video doesn’t get removed for breaking the rules.

How to make money on TikTok with advertisements

You can make money on TikTok with an advertising tool referred to as TikTok Pulse. Like YouTube’s monetization scheme, it offers a 50/50 split between advertisers and creators. However, you want as a minimum 100,000 followers to apply it, so it’s no longer the high-quality element to propose for beginners!